start a fashion business in Nigeria

How to Start a Fashion Business in Nigeria

The fashion business in Nigeria or anywhere involves producing, importing, exporting and general sale of fashion items. It is gaining widespread popularity in Nigeria as fashion designers face increased demand from people who want designer clothes, customized traditional wears and those who want imported fashion items. Everyone in Nigeria wears clothes and so people who…

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perfect name for your fashion business

How To Choose The Perfect Name For Your Fashion Business

Choosing a perfect name for your fashion business is very important if it’s going to be successful and it’s key to differentiating you from your competitors. Sometimes, customers associate a business name with the value it provides to them. Choosing a business name doesn’t have to be a tedious task. In this post I share…

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corona virus

THE CORONA VIRUS PANDEMIC: HERE’S HOW YOUR BUSINESS WILL SURVIVE THIS

We had so much plans for 2020. I’m sure none of them involved closing your store and social distancing. Corona virus has hit us, and has hit us hard. I mean, even Giorgio Armani held his women’s Fall/Winter 2020/2021 fashion show in an empty theater! The models even wore masks. People are encouraged to work from…

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shouldn’t start a fashion business

7 Strong Reasons Why You Shouldn’t Start a Fashion Business

I’m serious. These are 7 strong reasons why you shouldn’t start a fashion business. It looks glamorous from the outside but trust me, it is tough. In as much as I help fashion business enthusiasts start and grow their fashion businesses, I understand that it takes more than a wish to look fabulous to actually…

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Build an excited community

HOW TO BUILD AN EXCITED COMMUNITY BEFORE LAUNCHING YOUR FASHION BUSINESS

Building an excited community before you launch your fashion business is a no-brainer. This might look like a very difficult task but it is worth it in the end. If you ignore this, you might end up launching to crickets. I don’t want that for you so I went ahead and wrote out how to…

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