The fashion business in Nigeria or anywhere involves producing, importing, exporting and general sale of fashion items. It is gaining widespread popularity in Nigeria as fashion designers face increased demand from people who want designer clothes, customized traditional wears and those who want imported fashion items. Everyone in Nigeria wears clothes and so people who…
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You need to build a buzz for your new fashion business if you want to attract customers. Launching a fashion business requires money, time and energy. So you don’t want to launch to crickets. In this blog post, I share 4 great ways you can build a buzz for your new fashion business without breaking…
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If you are looking to prevent burnout as a fashionpreneur, you need these simple hacks. The fashion industry is fast paced. Keeping up with every single trend, handling customers and generally managing a fashion business is stressful. You have to constantly improve yourself and be intentional about your self-care to prevent burnout. HERE ARE 5…
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Being a fashion influencer in Nigeria (or any where) sounds like the absolute jackpot to everyone who adores the creative side of the industry. Getting dressed by brands and taking part in catwalk shows is just the tip of the iceberg of this careers benefits. But how do you get started? Well, by mirroring some…
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Learning how to take amazing product photos with your smartphone is a no brainer. If you are a small business and don’t have the budget to hire a photographer then you might want to go this route. Product photography has become a lot more common in fashion business. Even small brands have really great photos…
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We had so much plans for 2020. I’m sure none of them involved closing your store and social distancing. Corona virus has hit us, and has hit us hard. I mean, even Giorgio Armani held his women’s Fall/Winter 2020/2021 fashion show in an empty theater! The models even wore masks. People are encouraged to work from…
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Building an excited community before you launch your fashion business is a no-brainer. This might look like a very difficult task but it is worth it in the end. If you ignore this, you might end up launching to crickets. I don’t want that for you so I went ahead and wrote out how to…
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